SRL FactFile
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Socio-Economic Classification (SEC) of Households
Distribution of Households by SEC Group
Penetration of selected Household Durables
Share of Durable Owning Households
Penetration of selected FMCG's
Households consuming selected Food Products
Households classified by Types of Outlets where Fast Moving Branded Goods are mostly purchased - All Island
Proportions of Households shopping mostly at Supermarkets
Practice of Gifting Food Products when visiting Friends/Relatives
Average Monthly Household Income
Profile of TV Households
Reach of TV Channels
Incidence of Selected Illnesses
Number of TV Channels Received
AdEx 1995 - 2008
Top 10 Product Categories (AdEx)
Top 20 Brands (AdEx)
Ranking of Companies by AdEx
Audience (5+yrs) Share of TV Channels Jan - Dec, 2001 - 2008
Audience (12+yrs) Share of Radio Stations September 2008
TV Commercials Classified by Language and Channel
Radio Commercials Classified by Language and Station
Total TV Viewing Time Per Day
Share of Total Exposure (GRP's) by Month - 2008
Total TV Advertising (No. of Hours)by Channel
Profile of Sunday News Sinhala Radio Audience
Profile of Sunday News TV Audience
Profile of Readers of Sunday English Newspapers
Profile of Readers of Sunday Sinhala Newspapers
A Snapshot of Supermarket Shoppers
Supermarket Penetration
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