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Products

Better data yields better decisions, as for the accuracy and usability. Our wide range of products targeted at different aspects of different industries feature SRL’s high standards of ‘providing meaningful data’ and decades of well-versed experience in the industry.

Omnibus Surveys

SRL BrandScan

An omnibus survey of 3000 households selected nationwide is conducted annually during the months of August and September.

Continuous Surveys

SRL MediaScan

A comprehensive advertising monitoring service of all major media, has been in operation since 1990.

SRL TVScan

A countrywide comprehensive TV ratings service is in operation from July 1992.

SRL AdTrak

An advertising tracking service commenced in September 1994.

SRL BrandTrak

A Brand Health Monitor was introduced in 1998.

SRL MediaFacts

A fully computerized Media Habits Database based on the reading, listening and viewing habits of 4000 persons over the age of 12 years, was introduced to the market in April 1997. This survey is currently being conducted twice per annum with the total sample size boosted to over 8000 persons.

SRL COSNet

Our flagship product first saw the daylight in 1998 – the Year of IT in Sri Lanka. COSNet is a 24-hour On-line Media Information System, which enables subscribers to login to our extensive databases from their computers over Internet.

SRL ConsumerTrak

An advertising & brand tracking survey was introduced in 1999.

SRL SuperTrak

Introduced in 2004, SuperTrak is a monitor of the Buying Behaviour of Supermarket Shoppers in Sri Lanka.

SRL AdCheck

An Audit of Advertising Schedules, introduced in 2007.